Skyline University College conducts an undergraduate program leading to the award of Bachelor of Business Administration (BBA) degree with different majors equipped to meet the needs of dynamic national, regional and global business environments. A student studying Bachelor Business Administration will be exposed to all fields of business education that includes General Education, Information Systems, Business and Management Education.

BBA PROGRAM RATIONALE
The Business in Gulf and UAE in specific has witnessed tremendous growth in business activities in the recent years. Though Oil and Gas are Emirate's main industries, which underpin the country's considerable prosperity, yet, trade and tourism have become the key engines of growth. The United Arab Emirates remains one of the region's economic powerhouses, despite the global slow-down. Its plentiful hydrocarbon resources and successful diversification drive makes it an economy with apparent robust prospects. As a member of the Gulf Cooperation Council (GCC), the UAE participates in the wide range of GCC activities that focus on economic issues. These include regular consultations and development of common policies covering trade, investment, banking & finance, transportation, telecommunications, and other technical areas, including protection of intellectual property rights. Many of the world's leading companies have now set up branch offices, and even changed headquarters to, the UAE. Despite having the fourth largest oil reserves in the world, the oil sector accounts for less than a third of the UAE's GDP. Trade, tourism, real estate and the growing financial, manufacturing and services sector are key non-oil drivers of the economy. Continuous economic growth coupled with increasing population rate from more than 185 nationalities has given a substantial contribution to business in the UAE.

This scenario calls for quality business education for developing human capital to fulfill the needs of various business activities. One of the most important drivers of any successful economy is its human resources and with the visible trends it is imperative now to have international quality higher education in business management made available in the UAE.

BBA GOALS

• To improve skills in effective business communication, problem solving, decision making, computer and numerical capabilities.
• To equip students with advanced business acumen that helps them understand the key business functions and the links between them.
• To stimulate higher order thinking skills among students; required to specialize in their respective areas of study.
• To develop competitive skills and competencies of students through meaningful industry interaction, thereby improving their employability.
• To provide a conducive value based learning environment to the students during their study and inculcate a habit of lifelong independent learning for continuous growth and development.

BBA OBJECTIVES
Students will be able to:

• Demonstrate an understanding of the relationship between business, culture, values & ethics and services to community.
• Comprehend various business functions and their relationships.
• Develop skills in communication, mathematics and computers to meet business requirements.
• Develop capacity for critical enquiry, logical thinking, and analytical skills.
• Apply acquired knowledge in business environment.
• Synthesize theory and practice within the sphere of their respective areas of majors for effective decision making.

BBA CURRICULUM
SUC ensures that the BBA curriculum is distinctive and superior in nature. It significantly extends the knowledge and nurtures intellectual maturity to probe into the depths of knowledge and to specialize in skills with a sense of creative independence. The student is thus enabled to accomplish the goals as anticipated in the program and transfer them to the professional areas.

The BBA program is carefully planned and directly related and appropriate to the mission and purposes of the institution as well as the goals and objectives of the degree program. As far as the BBA program instruction is concerned, SUC adequately supports and critically evaluates experimental and teaching methods to improve instruction, ensures that each student enrolled in the course receives a Course Delivery Package (CDP) on the first day of the class that includes the following Syllabus:

• Credit hours
• Pre Requisites
• Course description
• Learning outcomes
• Course contents
• Academic strategies
• Course policies
• Class Schedule
• Mode of Assessment
• Information on core text

Moreover, SUC uses regular evaluation of all courses; instructional pedagogy and feedback through a well developed Institutional Effectiveness System.

BBA CURRICULUM REQUIREMENTS
The curriculum provides the student with General Education, core study in Business Administration (business program requirements) and a major field of study (major requirements).

All students pursuing a Bachelor Administration (BBA) Program must complete the following requirements:

	No. of Credits	No. of Courses
General Education	36	13
Business Education	57	19
Dissertation	3	1
Internship/Internship Project	3	1
Majors	21	7
Total Requirements	120	41

*Note: General Study is a 2 credit course and Community Service is a 1 credit course.